News – EcomCrew

Amazon Sellers Paying 30% More in Fees Since 2021 – Q4 Earnings Report

Dave Bryant — Fri, 02 Feb 2024 17:31:26 +0000

Amazon released its Q4 2023 earnings on Thursday revealing that sellers are paying more and more to Amazon for FBA fees and advertising fee. The report reveals that in Q4 advertising and seller fees represented 82.4% of Amazon's total ecommerce revenue. Overall Highlights Overall, revenue from online stores was up 9.3% to $70.543billion. Third party …

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Shopify Integrates TikTok, Snapchat, and Criteo to Help Merchants Reduce Customer Acquisition Costs

Derick Quinanola — Thu, 28 Sep 2023 12:40:56 +0000

Shopify recently added another tool to solve one of every merchant's biggest problems: finding new customers. Launched in May 2022, Shopify Audiences was intended as a marketing tool to help merchants simplify customer acquisition and reduce ad costs by finding customers who are already interested in a product. During its launch, Shopify partnered with platforms …

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Amazon Makes Sponsored Product Ads Available on Pinterest, Buzzfeed, etc.

Derick Quinanola — Thu, 24 Aug 2023 08:18:24 +0000

Amazon announced in a blog post last week that Amazon sponsored product ads will now be made visible on third-party websites and apps. Some of the external sites where customers can now see and then buy Amazon products in one or two clicks include Pinterest, BuzzFeed, Hearst Newspapers, Raptive, and a few of Ziff Davis …

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What Amazon’s Second Prime Day for 2023 Will Mean for Sellers

Derick Quinanola — Thu, 10 Aug 2023 07:02:38 +0000

Despite facing more competition in this year’s Prime Day with Walmart (Walmart+ Week) and Target’s (Circle Week) version of Prime Day, Amazon managed to post record sales from last month’s two-day sales extravaganza with gross sales of over $12.9 billion. For those who missed out on the biggest online summer sale of the year, don’t …

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Pressure Mounts as President Biden Urges Regulation for AI Technology

Derick Quinanola — Thu, 03 Aug 2023 07:30:16 +0000

There has been a lot of pressure on the US government to regulate AI technology in recent months, an issue that has been raised since last year. In their latest closed-door meeting, President Joe Biden urged everyone, saying we’ve got to move fast here when talking about AI. Now, seven tech companies namely Alphabet Inc, …

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Shein Faces Lawsuits vs. Temu and Fashion Designers

Derick Quinanola — Thu, 27 Jul 2023 05:04:07 +0000

A war between two Chinese fast-fashion rivals are in a standoff in US courts as Shein faces lawsuits vs. Temu. Temu recently filed an antitrust lawsuit, accusing Shein of using “unlawful exclusionary tactics” to squeeze its competitor out of the US market and prevent Temu’s manufacturing and growth as an ecommerce platform. Shein Faces Lawsuits …

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Amazon Boasts Record Sales for Prime Day 2023

Derick Quinanola — Wed, 19 Jul 2023 08:14:00 +0000

The biggest online summer sales event of the year just wrapped up last July 11 to 12, and in this year’s Prime Day, Amazon announced the first 24 hours was the largest sales day ever on Amazon and claimed that this year’s Prime Day was the biggest to date. How Successful Was Amazon Prime Day …

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Marketplace for Conservatives Plans IPO Soon – Can it Overtake Amazon?

Derick Quinanola — Wed, 12 Jul 2023 08:00:19 +0000

There are a bunch of online selling platforms on the market trying to compete with the juggernaut that is Amazon. Now one of its alternatives, PublicSq, an online retail service known for respecting customer values, has plans to take the company public by July 20. What Is PublicSq? Founded by Michael Seifert in September 2021, …

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Amazon Brand Tailored Promotions – How to Use It Effectively

Dave Bryant — Wed, 12 Jul 2023 08:00:10 +0000

If you've been navigating to the Advertising submenu within Seller Central, you probably noticed a new feature called Brand Tailored Promotions. Brand Tailored Promotions allow you to offer discounts to select segments of Amazon customers and potential customers (but not yet email them – more on this later). In this article, we'll break down what …

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Amazon Poaches Former FTC Officials Before Massive Antitrust Lawsuit

Derick Quinanola — Tue, 04 Jul 2023 15:43:17 +0000

Amazon is gearing up for its antitrust lawsuit against the Federal Trade Commission (FTC) by hiring former officials who used to work for the agency amidst accusations of strong-arming third-party sellers. The move is seen as a strategic way for Amazon to gain intelligence by recruiting individuals from the opposing side. Why Is the FTC …

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